Soboba Casino Resort Doubles Down with Playersoft Prior to Opening Their New Property


Soboba Casino Resort is one of Southern California’s most established casinos. With all their success over the years, they are expanding the guest’s experience by constructing a hotel and expanding their casino floor. The new property sets on 290 acres and will have a 90,000-sq-foot casino and a 224,000-sq-foot hotel. To set a precedent for high-caliber customer service, Soboba’s casino management team will be leveraging two Playersoft applications to elevate customer service, enhance business processes with automation and enable comprehensive reporting. They have selected Group Manager and Mobile Enrollment to help meet their new goals and put more Club Cards in Players’ hands and more information in the hands of management.

"We are excited to partner with Playersoft as we open our new Soboba Casino Resort. Guest service is our priority and Playersoft is going to take us to a whole new level with our new member sign up program." Jason Cozart, Assistant General Manager at Soboba

With Mobile Enrollment, Soboba’s player's club team will use this award-winning application, enabling Guest Service Reps to register guests for the player's club in less than 10 seconds without the guest leaving the seat of their favorite game. The application runs on any Apple IOS devices and is used by over 100 casinos across the USA, capturing guest information with 100% accuracy, keeping database information clean from errors.

Soboba’s Bus Ambassador team will be utilizing the Group Manager platform, which is a mobile IOS application designed to manage all Groups, be it Bus Programs, Events, or other types of groups defined by management. It works by streamlining the check-in process, grouping and tracking all guests participating, it then pushes incentives or gifts directly to the guest players card, allowing the guest to walk right to their favorite machine as soon as they arrive, versus waiting in line at the players club to check-in. Group Manager also enables comprehensive, real-time reporting to enable up to the minute profitability analysis.

“We are absolutely thrilled to be chosen to assist Soboba at the new property. We are excited to be a part of the opening and to be working with the operation. The Soboba team really sets a high bar with customer service and that is music to our ears,” said Tony de Leon, CEO at Playersoft.

For more information, visit Playersoft’s website here.

About Soboba: Soboba Casino is located in the foothills of the San Jacinto Mountains in California. A replacement casino and resort less than a mile from the current property is under construction and set to open in February 2019ma. The new casino will feature up to 2,000 slot machines on an 83,500 square-foot gaming floor. The entire resort will span 480,000 square feet and include a 200-room hotel. The new Soboba Casino Resort will also feature a banquet center for events and a variety of cafes and bars. The Soboba Band of Luiseño Indians also own and operate a country club with a golf course in nearby Soboba Springs.

About Playersoft
Playersoft Technologies focuses on creating systems to streamline all aspects of the fast-moving casino industry. Playersoft Technologies was established with a mission to help casino operators improve the player's gaming experience, increase player retention and optimize profitability.

Desert Diamond Casinos & Entertainment, with four locations near Glendale, Tucson, Sahuarita, and Why, Arizona, is owned and operated by the Tohono O’odham Gaming Enterprise, an enterprise of the Tohono O’odham Nation. The expanded Desert Diamond Casino West Valley near Glendale will open Feb. 19, 2020 with a larger gaming floor offering slots, poker, blackjack, live bingo, and more. Desert Diamond Casinos is currently hiring for hundreds of positions at the new facility. For more information, please visit

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